Don't overlook consumers in Africa's rural areas
Don't overlook consumers in Africa's rural areas

It's a mistake to rule out rural spaces and consumers, especially in Africa. Global commerce is fiercely competitive, with business leaders and investors still waking to the vast potential of Africa's burgeoning consumer market. The continent, now home to more than 1.1 billion people, will account for one-fifth of the world's population by 2025. Sub-Saharan Africa's population stood at 1.03 billion last year. What's especially significant is that well over 637 million - 61.6% - of these men, women and children live in rural areas.

By Ben Leo 17 hours ago

Thomson Reuters launches Eikon mobile app in Africa
Thomson Reuters launches Eikon mobile app in Africa

Thomson Reuters has announced the launch of the Thomson Reuters Eikon mobile app to give their customers in Africa access and instant connection to financial analysis.

1 day ago